I pay an editor handsomely to read, re-read and clean up my books. I've done this since the beginning and am grateful every single day that I have. First of all, it's very difficult to look at one's work objectively but also - it's difficult to pick out even the most glaring phlub. No phlub is not the correct spelling of flub - which indicates my point.
I went through my entire life calling myself a spelling stickler. I was the person who was shocked and appalled to find mistakes in author's published books and immediately emailed them to point out those mistakes. I judged and thought I was better than.
Years later, I finally understand! Now I am the one who makes those mistakes. And not because I'm lazy or don't know how to spell correctly. It goes far beyond that. When I'm tired or in a hurry and just want to get it done I make mistakes. When I've written, and then edited and re-read the same book over and over my eye stops catching mistakes, it sails right over them.
The other day I sent out my newsletter with the wrong book number. I said book 5 was releasing next week when it's actually book 4 - there is no book 5 in this series. Last month I mispelled a crucial word in the title of my newsletter. And just now - alas the reason for this particular post - I made a huge error when updating my subtitle on Amazon! It read - An Edgy Paranormal.... and I thought - crap, they all say the same thing, I should mix it up. The main character in book 1 is snarky so I'll change edgy to snarky. Great - except that I didn't change the word "An" so now it reads - An Snarky.... AHHHH - this truly is my worst nightmare! Because not only am I a spelling stickler, I'm a grammar stickler as well.
But - even those of us who think we know it all - make mistakes. And that mistake humbles me. I don't know it all. I never will know it all. And that's OK. It's also okay to flub because that's how I learn. I'm sure this won't be my last spelling or grammatical error. I wish I could emphatically claim it will be - but I'm just another human who blunders about like everyone else.